The world of GENTE Roma

GENTE Roma has been the reference point of fashion in Rome for more than 40 years: a luxury multi-brand store for both man and woman, with 10 boutiques located in the most important and prestigious areas of the Italian capital and in Porto Rotondo in Sardinia.

A passionate team of buyers and style experts collaborate to select exclusive garments and identify new trends. This allows GENTE Roma to offer a selection of iconic designers and emerging talents, limited editions and capsule collections.

Deep knowledge of fashion and style, attention to the feminine universe, elegance and refinement are the characteristics that distinguish GENTE Roma.

A true shopping experience

An international air where each customer can find his or her own personality and style and where each element is structured according to codes of value, modernity and continuity.

Over time, Gente Roma has built up a network of boutiques renowned for their elegance and exclusivity that welcome a Roman and international clientele. The first shop on Via Cola Di Rienzo was opened in 1981 and today has 10 boutiques in the most prestigious areas of Rome and on the Costa Smeralda.

Gente Roma is an expression of modernity, a place where tradition and innovation come together, giving life to a real shopping experience.


Discover the services reserved for our customers


Made by DHL courier, delivery within 24 working hours.


Within 14 days of its receipt. Made only by DHL courier.


Buy the products you want online and collect them in our boutiques.


Buy the products you want online and collect them in our boutiques.


Our boutiques in Rome

Enjoy an exclusive shopping experience in our boutiques. From the elegant and refined ambience of Via del Babuino, to the modernity of Viale Europa, to the ultra-contemporary spaces of Via Frattina: immerse yourself in the reality of Gente Roma to keep up with the latest trends in international fashion excellence.

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